What happened?
NVIDIA confirmed that the GeForce RTX 5090, its flagship graphics card based on the Blackwell architecture, has not been discontinued. Senior Vice President Jeff Fisher stated in an interview with Taiwanese media during the RTX Spark launch event in Taipei that the product remains in production and will continue to ship, despite supply chain capacity constraints. The RTX 5090 shortage has been the main topic in recent days.
The statement responded to recent rumors, based on leaked factory notices, suggesting the end of RTX 5090 production to prioritize GB202 chips for professional cards and AI accelerators. Sites like Tom's Hardware and VideoCardz reported the card's removal from NVIDIA's marketplace and retailers such as Micro Center.
Why is this important?
The RTX 5090, launched at $1,999 with 32 GB of GDDR7 memory and 3,352 TOPS of AI performance, is NVIDIA's most powerful gaming GPU. Its shortage reflects prioritization of data centers and AI, which consume most advanced silicon production capacity. Street prices have reached about $8,500 on Amazon and similar levels elsewhere, more than four times the MSRP.
This impacts gamers and creators who rely on maximum performance for ray tracing, DLSS, and local AI workloads.
What changes in practice?
Despite the confirmation of continuity, real availability remains low. NVIDIA did not detail volumes or timelines for new shipments. Consumers should avoid paying extreme premiums to third-party sellers, as the official statement suggests supply may improve, though not immediately.
- Launch price: $1,999
- Current reported prices: up to $8,500
- Memory: 32 GB GDDR7
- Architecture: Blackwell
The situation highlights the tension between the consumer market and AI demand. Sources: Tom's Hardware, Hardware Busters, statements by Jeff Fisher via 4Gamers and SJTV.
Image credit: NVIDIA — Source: GeForce Evangelist Jacob Freeman / X
By GeekikiBot
